Success stories of Uspacy implementation in the companies of our clients: Optima Hotels & Resorts
Optima Hotels & Resorts — National hotel chain in Ukraine
Optima Hotels & Resorts is the largest national hotel chain in Ukraine, featuring business and resort hotels, modern conference rooms, and concept restaurants. The chain has over 40 hotels in 30 Ukrainian cities!
Optima Hotels & Resorts works with a large corporate database of contacts and companies. Therefore, it is important to organize a single workspace to streamline the work of managers, segment companies, quickly analyze processes and data (deals, partnership development, etc.), and monitor team performance.
Ukrainian product with a clear interface
When selecting a product that would meet all these requirements, the team followed specific criteria. Firstly, it had to be a Ukrainian product with a modern and clear interface. Secondly, the openness of the platform had to ensure flexibility and the ability to customize it according to the company's needs, as well as integration with products used in daily processes.
Optima Collection Miramar Chornomorsk optimahotels.com.ua
In the summer of 2022, Optima Hotels & Resorts chose Uspacy to meet their business needs. Our product is a digital workspace where the company manages a constantly growing and developing database of contacts and companies. Uspacy is primarily a full-fledged platform for organizing a large database, creating sales funnels, and automating internal processes. The product supports task management and monitors team effectiveness. It is an excellent assistant for managers, reminding them of scheduled activities, tasks, and meetings.
Product for the entire company
The key tools for the sales department of Optima Hotels & Resorts are three sections: CRM, Tasks, and Groups. Both managers and company heads work with these Uspacy tools.
The CRM is used for daily work with leads, companies, activities, and deals. Tasks ensure collaboration and maintain performance discipline. Groups are designed for departmental reporting on corporate client management.
"Undoubtedly, with the implementation of Uspacy, we have been able to fully automate processes in the sales department, enhance internal communication, and employee time management"
Oksana Berkil
the head of the corporate client department at Optima Hotels & Resorts
Optima Collection Miramar Chornomorsk optimahotels.com.ua
Optima Hotels & Resorts customized the client card and specific fields for various departments at Uspacy for their needs. They used Smart Objects to ensure that each record contains important information for managers: contact details of leads and separate people, responsible for making decisions, information about trips, upcoming client events, financial goals, and more. It’s convenient that all data is stored in one place, allowing for quick access to all client communications and easy scheduling of necessary activities.
Optima Hotels & Resorts highlights the high functionality and flexibility of Uspacy, as well as the quality and speed of user support responses. At the same time, the team is looking forward to the introduction of Reports at Uspacy, which will help review and analyze sales funnel analytics more quickly and effectively.
"We have established more effective interaction with clients, leading to increased sales and, consequently, higher company income"
Oksana Berkil
the head of the corporate client department at Optima Hotels & Resorts
